SNAP — Snap Inc

Communication Services · Internet Content & Information · AI platforms, internet & adtech

About Snap Inc

Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and snaps. It also provides Snapchat+, Lens+, and Snapchat Platinum, a subscription service that provides subscribers access to exclusive, experimental, and pre-release features; Spectacles, an augmented reality (AR) glasses; and advertising products, including AR ads and Snap ads comprises a single image or video ads, collection ads, dynamic ads, story ads, commercials, sponsored snaps, and promoted places. In addition, the company offers campaign management and delivery, an advertising platform that provides automated, sophisticated, and scal

AI platforms, internet & adtech

These are large internet, platform and advertising businesses using AI to improve products, recommendations and ad targeting. They have vast user bases and cash flows, and are among the biggest spenders on AI infrastructure. The AI link is mostly about defending and extending existing franchises rather than selling AI directly, and results hinge on advertising cycles and regulation. Snap Inc is tracked in this sub-theme as a Internet Content & Information name — see the full AI platforms, internet & adtech list.

Key data · delayed ~15 min, as of 8 July 2026

Ticker	SNAP
Company	Snap Inc
Price	$4.75
Market cap	$9.1B
Sector / industry	Communication Services / Internet Content & Information
Performance	1W +7.7% · 1M -17.1% · 1Y -48.3%
Analyst mean target	$8 (35 analysts, hold)

Valuation read

What the price implies: a reverse-DCF on forward earnings ($0.74/sh) backs out roughly ~-10%/yr earnings growth — very low — the market prices near-flat or declining earnings; on cyclicals that's the cycle speaking. Run your own scenario in the fair-value calculator.

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Market data is delayed ~15 minutes and provided for education, not as financial advice. "Hot" means attention, not direction.