APP — Applovin Corp
Communication Services · Advertising Agencies · AI platforms, internet & adtech
About Applovin Corp
AppLovin Corporation provides end-to-end artificial intelligence-powered advertising solutions for businesses in the United States and internationally. It operates through two segments, Advertising and Apps. The company offers Axon Ads Manager, a suite of marketing solutions that enables developers to automate, optimize, and manage marketing efforts; MAX, an in-app bidding technology that optimizes the value of a publisher's advertising inventory by running a real-time competitive auction; Adjust, a measurement and analytics marketing platform; and Wurl, a connected TV platform, which distributes streaming video for content companies, provides advertising and publishing solutions. It serves individuals, small and independent businesses, enterprises, advertisers and advertising networks, mobile app publishers, and indie studio developers.
AI platforms, internet & adtech
These are large internet, platform and advertising businesses using AI to improve products, recommendations and ad targeting. They have vast user bases and cash flows, and are among the biggest spenders on AI infrastructure. The AI link is mostly about defending and extending existing franchises rather than selling AI directly, and results hinge on advertising cycles and regulation. Applovin Corp is tracked in this sub-theme as a Advertising Agencies name — see the full AI platforms, internet & adtech list.
Key data · delayed ~15 min, as of 8 July 2026
| Ticker | APP |
| Company | Applovin Corp |
| Price | $543.79 |
| Market cap | $182.6B |
| Sector / industry | Communication Services / Advertising Agencies |
| Performance | 1W +14.0% · 1M -4.7% · 1Y +57.6% |
| Analyst mean target | $654 (30 analysts, strong_buy) |
Valuation read
What the price implies: a reverse-DCF on forward earnings ($21.67/sh) backs out roughly ~9%/yr earnings growth — moderate expectations. Run your own scenario in the fair-value calculator.
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